Instagram DM Automation for Aesthetic Clinics

Stop losing leads to slow replies. Turn Instagram enquiries into booked consultations with deposits — automatically.

The Problem: Leads Die in Your DMs

Every day, potential clients message your clinic asking about lip filler, Botox, or skin treatments. But your team is busy with patients. By the time someone replies, those leads have:

  • Messaged three other clinics who replied faster
  • Lost interest and moved on
  • Forgotten they even enquired

The result? Thousands in lost revenue from DMs that never convert.

The Solution: AI-Powered DM Concierge

Our Instagram DM automation responds instantly to every enquiry — 24/7, including weekends and evenings when most people browse. It doesn't just send generic replies. It:

  • Answers pricing questions with your actual ranges and policies
  • Qualifies leads by asking about their goals and concerns
  • Offers appointment slots from your real availability
  • Collects deposits to secure bookings and reduce no-shows
  • Sends reminders so clients actually show up

What Good DM Automation Should Do

Not all automation is created equal. Effective clinic DM automation must:

  • Sound human: Match your brand voice, not robotic templates
  • Handle complexity: Know when to escalate to your team
  • Stay compliant: Never make medical claims or guarantees
  • Drive action: Move conversations toward bookings, not just information
  • Track results: Show you exactly what's working

How It Works

1 Connect Your Account

We link to your Instagram Business account via Meta's official API. Your login stays private.

2 Load Your Content

We import your FAQs, pricing, services, and booking rules. The AI learns how your clinic operates.

3 Go Live

Within 48 hours, your DM Concierge is handling enquiries. You get a weekly scorecard showing leads, bookings, and estimated revenue.

Example DM Flows

Here's how the AI handles common clinic enquiries (no medical claims, just smart booking):

Lip Filler Enquiry
Lead: Hi! How much is lip filler and do you have availability this week?
AI: Hi! Lip filler starts from £250 depending on the look you're going for. Are you after a subtle refresh or more volume?
Lead: Natural, just a bit fuller
AI: Perfect. We have Thu 2pm or Fri 11am for a consultation. There's a £25 deposit (applied to treatment) to secure your slot. Would either work?
Lead: Fri please
AI: Great! Here's the booking link to confirm Fri 11am. You'll get a reminder 24h before.
Botox Pricing Question
Lead: How much for forehead Botox?
AI: Forehead Botox is typically £180-£250 depending on the areas treated. We'd assess this at a quick consultation. Would you like to book a slot this week?

Frequently Asked Questions

Will it sound robotic to my clients?
No. We train the AI on your brand voice, FAQs, and service descriptions. It sounds like a knowledgeable member of your team — friendly, professional, and helpful.
What if someone asks a complex medical question?
The AI knows its limits. Complex or sensitive questions are flagged and handed to your team with full context, so you can respond personally.
Is it compliant with Instagram's rules?
Yes. We use Meta's official Instagram Messaging API with proper permissions. Your account stays safe.
How quickly can I get started?
Most clinics are live within 48 hours. We handle all the technical setup — you just share account access and answer a few questions about your services.
What if it doesn't work for my clinic?
Start with a 14-day pilot. If we don't book at least one consultation from your DMs, you get a full refund.

Ready to Stop Losing Leads?

Book a free 10-minute demo. We'll show you exactly how the system works for your clinic.

Book Your Free Demo

We'll confirm a time by reply (usually within 24 hours).